Reports
Clicks, the visitors who arrived and the bookings they sent, across your campaigns.
Clicks
20,953
of 33,500 target
Visitors who arrived
16,799
80% of clicks · counted by our tracking on the page
Bookings
195
1.2% of visitors booked a stay
Month-end forecast
Projected
27,472–28,245
current pace → every target met
Days left
9
needs 811 clicks a day
Not counted: Aspen (starts September 27).
Why a campaign may miss
639 clicks at risk- 639 short
Napa in harvest season: three nights with tastings
Running behind: on today's pace it reaches 3,361 of its 4,000 clicks by September 30. We are adding headlines and widening the audience to close the gap.
- 1,755 on hold
Scottsdale spa weekend, with a round of golf
Paused at your request while the spa is refurbished. Not counted as at risk: you chose to stop it.
Device split
20,953 clicks- Mobile and tablet15,96376%
- Desktop4,99024%
0.37% of 5,700,212 ad views were clicked.
Daily performance
Average a day
975
Where your bookings came from
by the audience that found themEvery booking is traced back through the visit and the click to the audience that found the traveler first. The rate is bookings per visitor who arrived; the account average is 1.2%.
Opening emails from brands like yours
People who open newsletters from your competitors
- Visitors
- 4,497
- Bookings
- 51
- Rate
- 1.1%
What they search for
The trips, places and dates they type into a search box
- Visitors
- 3,479
- Bookings
- 44
- Rate
- 1.3%
Already in the market
Travelers researching, comparing and pricing where you are or what you sell right now
- Visitors
- 3,395
- Bookings
- 39
- Rate
- 1.1%
Like your best customers
Modeled on the travelers who already inquired or booked
- Visitors
- 1,876
- Bookings
- 24
- Rate
- 1.3%
Near the airports with direct flights to you
Within reach of your departure points
- Visitors
- 1,262
- Bookings
- 14
- Rate
- 1.1%
Who they are
Declared age and gender, alone or layered on any of the above
- Visitors
- 1,216
- Bookings
- 11
- Rate
- 0.9%
Back for a second look
People who have already been to your site
- Visitors
- 501
- Bookings
- 7
- Rate
- 1.4%
What they read
The travel stories and destination guides around your ad
- Visitors
- 573
- Bookings
- 5
- Rate
- 0.9%
| Audience | Visitors | Bookings | Rate |
|---|---|---|---|
Opening emails from brands like yours People who open newsletters from your competitors | 4,497 | 51 | 1.1% |
What they search for The trips, places and dates they type into a search box | 3,479 | 44 | 1.3% |
Already in the market Travelers researching, comparing and pricing where you are or what you sell right now | 3,395 | 39 | 1.1% |
Like your best customers Modeled on the travelers who already inquired or booked | 1,876 | 24 | 1.3% |
Near the airports with direct flights to you Within reach of your departure points | 1,262 | 14 | 1.1% |
Who they are Declared age and gender, alone or layered on any of the above | 1,216 | 11 | 0.9% |
Back for a second look People who have already been to your site | 501 | 7 | 1.4% |
What they read The travel stories and destination guides around your ad | 573 | 5 | 0.9% |
A traveler matched by two audiences is credited to both in proportion; the totals add back to the 195 bookings above. We never see names or email addresses.
Your pictures, best first
by click-throughClick-through is clicks per impression: what the picture and headline earn on the page. The account average is 0.37%. The booking rate beside it says whether the people a picture brought were the right ones.
Best click-throughSaltmere Cabo: suites with a private plunge pool
Los Cabos
- Click-through
- 0.44%
- Clicks
- 5,075
- Bookings
- 44 · 1.1%

Scottsdale spa weekend, with a round of golf
Scottsdale
- Click-through
- 0.40%
- Clicks
- 1,245
- Bookings
- 9 · 0.9%

Napa in harvest season: three nights with tastings
Napa Valley
- Click-through
- 0.39%
- Clicks
- 2,338
- Bookings
- 22 · 1.2%

Charleston in the fall: a long weekend in the historic district
Charleston
- Click-through
- 0.37%
- Clicks
- 2,500
- Bookings
- 23 · 1.2%

Maui oceanfront: winter 2027 dates now open
Maui
- Click-through
- 0.37%
- Clicks
- 3,841
- Bookings
- 38 · 1.2%

Riviera Maya all-inclusive: seven nights, every meal included
Riviera Maya
- Click-through
- 0.31%
- Clicks
- 5,954
- Bookings
- 59 · 1.2%
Where they came from
20,953 clicksBy state, from the traveler’s own location. Hover a state or a row.
Top states
Campaign report and target summary
20,953 clicks| Campaign | Status | Target | Delivered | Views | Desktop | Mobile | Arrived | Bookings |
|---|---|---|---|---|---|---|---|---|
| Los Cabos · 1 campaign | ||||||||
Saltmere Cabo: suites with a private plunge pool SH-4401 · Live September 1 · 22 days | Active | 7,000 | 5,075 | 1,157,706 | 1,750 | 3,325 | 4,064 | 44 |
| Maui · 1 campaign | ||||||||
Maui oceanfront: winter 2027 dates now open SH-4402 · Live September 1 · 22 days | Active | 5,500 | 3,841 | 1,051,394 | 1,146 | 2,695 | 3,074 | 38 |
| Napa Valley · 1 campaign | ||||||||
Napa in harvest season: three nights with tastings SH-4403 · Live September 3 · 20 daysAt risk | Active | 4,000 | 2,338 | 598,914 | 783 | 1,555 | 1,873 | 22 |
| Riviera Maya · 1 campaign | ||||||||
Riviera Maya all-inclusive: seven nights, every meal included SH-4404 · Live September 1 · 22 days | Active | 8,000 | 5,954 | 1,900,318 | 0 | 5,954 | 4,802 | 59 |
| Scottsdale · 1 campaign | ||||||||
Scottsdale spa weekend, with a round of golf SH-4405 · Live September 1 · 13 days | Paused | 3,000 | 1,245 | 310,032 | 377 | 868 | 992 | 9 |
| Charleston · 1 campaign | ||||||||
Charleston in the fall: a long weekend in the historic district SH-4406 · Live September 1 · 16 days | Completed | 2,500 | 2,500 | 681,848 | 934 | 1,566 | 1,994 | 23 |
| Aspen · 1 campaign | ||||||||
Aspen's ski season opens in December SH-4407 · Starts September 27 | Scheduled | 3,500 | 0 | 0 | 0 | 0 | 0 | 0 |
| Total | 33,500 | 20,953 | 5,700,212 | 4,990 | 15,963 | 16,799 | 195 | |

Saltmere Cabo: suites with a private plunge pool
Active- Delivered
- 5,075 / 7,000
- Arrived
- 4,064
- Bookings
- 44

Maui oceanfront: winter 2027 dates now open
Active- Delivered
- 3,841 / 5,500
- Arrived
- 3,074
- Bookings
- 38

Napa in harvest season: three nights with tastings
Active- Delivered
- 2,338 / 4,000
- Arrived
- 1,873
- Bookings
- 22

Riviera Maya all-inclusive: seven nights, every meal included
Active- Delivered
- 5,954 / 8,000
- Arrived
- 4,802
- Bookings
- 59

Scottsdale spa weekend, with a round of golf
Paused- Delivered
- 1,245 / 3,000
- Arrived
- 992
- Bookings
- 9

Charleston in the fall: a long weekend in the historic district
Completed- Delivered
- 2,500 / 2,500
- Arrived
- 1,994
- Bookings
- 23

Aspen's ski season opens in December
Scheduled- Delivered
- 0 / 3,500
- Arrived
- 0
- Bookings
- 0
About these numbers
ClicksWhat the ad network counts, and what self-serve credit is drawn against. Refreshed through the day; the network’s own figures can run up to two and a half hours behind, so today fills in by the evening.
Visitors who arrivedClicks that became a page load our tracking saw. The gap is people who tap and leave before the page opens. You can check every visit in your own analytics.
BookingsCounted on the page where the traveler takes the step — your form, or one we build. We report what happened; we never promise a number of bookings.