Reports
Clicks, the visitors who arrived and the inquiries they sent, across your campaigns.
Clicks
17,901
of 29,500 target
Visitors who arrived
14,483
81% of clicks · counted by our tracking on the page
Inquiries
315
2.2% of visitors sent an inquiry
Month-end forecast
Projected
24,009–24,865
current pace → every target met
Days left
9
needs 774 clicks a day
Not counted: Patagonia (starts September 26).
Why a campaign may miss
735 clicks at risk- 735 short
Machu Picchu and the Sacred Valley, 10 days
Running behind: on today's pace it reaches 3,265 of its 4,000 clicks by September 30. We are adding headlines and widening the audience to close the gap.
- 1,635 on hold
Morocco: Marrakech to the Sahara, 9 days
Paused at your request while the brochure is updated. Not counted as at risk: you chose to stop it.
Device split
17,901 clicks- Mobile and tablet12,18368%
- Desktop5,71832%
0.38% of 4,722,891 ad views were clicked.
Daily performance
Average a day
830
Where your inquiries came from
by the audience that found themEvery inquiry is traced back through the visit and the click to the audience that found the traveler first. The rate is inquiries per visitor who arrived; the account average is 2.2%.
What they search for
The trips, places and dates they type into a search box
- Visitors
- 2,597
- Inquiries
- 65
- Rate
- 2.5%
Already in the market
Travelers researching, comparing and pricing where you are or what you sell right now
- Visitors
- 2,841
- Inquiries
- 64
- Rate
- 2.3%
Opening emails from brands like yours
People who open newsletters from your competitors
- Visitors
- 2,942
- Inquiries
- 64
- Rate
- 2.2%
What they read
The travel stories and destination guides around your ad
- Visitors
- 2,059
- Inquiries
- 33
- Rate
- 1.6%
Like your best customers
Modeled on the travelers who already inquired or booked
- Visitors
- 1,444
- Inquiries
- 32
- Rate
- 2.2%
Back for a second look
People who have already been to your site
- Visitors
- 946
- Inquiries
- 24
- Rate
- 2.5%
Near the airports you fly from
Within reach of your departure points
- Visitors
- 910
- Inquiries
- 17
- Rate
- 1.9%
Who they are
Declared age and gender, alone or layered on any of the above
- Visitors
- 745
- Inquiries
- 15
- Rate
- 2.0%
| Audience | Visitors | Inquiries | Rate |
|---|---|---|---|
What they search for The trips, places and dates they type into a search box | 2,597 | 65 | 2.5% |
Already in the market Travelers researching, comparing and pricing where you are or what you sell right now | 2,841 | 64 | 2.3% |
Opening emails from brands like yours People who open newsletters from your competitors | 2,942 | 64 | 2.2% |
What they read The travel stories and destination guides around your ad | 2,059 | 33 | 1.6% |
Like your best customers Modeled on the travelers who already inquired or booked | 1,444 | 32 | 2.2% |
Back for a second look People who have already been to your site | 946 | 24 | 2.5% |
Near the airports you fly from Within reach of your departure points | 910 | 17 | 1.9% |
Who they are Declared age and gender, alone or layered on any of the above | 745 | 15 | 2.0% |
A traveler matched by two audiences is credited to both in proportion; the totals add back to the 315 inquiries above. We never see names or email addresses.
Your pictures, best first
by click-throughClick-through is clicks per impression: what the picture and headline earn on the page. The account average is 0.38%. The inquiry rate beside it says whether the people a picture brought were the right ones.
Best click-throughJapan in autumn: 12 days from Tokyo to Kyoto
Japan
- Click-through
- 0.41%
- Clicks
- 4,383
- Inquiries
- 78 · 2.2%
Machu Picchu and the Sacred Valley, 10 days
Peru
- Click-through
- 0.39%
- Clicks
- 2,269
- Inquiries
- 42 · 2.3%
Northern lights in Norway: 2027 dates now open
Norway
- Click-through
- 0.38%
- Clicks
- 2,500
- Inquiries
- 42 · 2.1%
Japan's cherry blossom season, spring 2027
Japan
- Click-through
- 0.38%
- Clicks
- 1,389
- Inquiries
- 24 · 2.2%
Vietnam north to south, 14 days
Vietnam
- Click-through
- 0.37%
- Clicks
- 2,859
- Inquiries
- 52 · 2.2%
Morocco: Marrakech to the Sahara, 9 days
Morocco
- Click-through
- 0.36%
- Clicks
- 1,365
- Inquiries
- 23 · 2.1%
Iceland's Ring Road, in groups of twelve
Iceland
- Click-through
- 0.35%
- Clicks
- 3,136
- Inquiries
- 54 · 2.1%
Where they came from
17,901 clicksBy state, from the traveler’s own location. Hover a state or a row.
Top states
Campaign report and target summary
17,901 clicks| Campaign | Status | Target | Delivered | Views | Desktop | Mobile | Arrived | Inquiries |
|---|---|---|---|---|---|---|---|---|
| Japan · 2 campaigns | ||||||||
 Japan in autumn: 12 days from Tokyo to Kyoto KJ-1042 · Live September 1 · 22 days | Active | 6,000 | 4,383 | 1,078,475 | 1,260 | 3,123 | 3,530 | 78 |
 Japan's cherry blossom season, spring 2027 KJ-1049 · Live September 15 · 8 days | Active | 3,000 | 1,389 | 365,967 | 447 | 942 | 1,113 | 24 |
| Iceland · 1 campaign | ||||||||
 Iceland's Ring Road, in groups of twelve KJ-1043 · Live September 1 · 22 days | Active | 4,500 | 3,136 | 891,274 | 1,123 | 2,013 | 2,549 | 54 |
| Peru · 1 campaign | ||||||||
 Machu Picchu and the Sacred Valley, 10 days KJ-1044 · Live September 3 · 20 daysAt risk | Active | 4,000 | 2,269 | 577,085 | 708 | 1,561 | 1,841 | 42 |
| Morocco · 1 campaign | ||||||||
 Morocco: Marrakech to the Sahara, 9 days KJ-1045 · Live September 1 · 14 days | Paused | 3,000 | 1,365 | 382,359 | 442 | 923 | 1,106 | 23 |
| Vietnam · 1 campaign | ||||||||
 Vietnam north to south, 14 days KJ-1046 · Live September 1 · 22 days | Active | 3,500 | 2,859 | 777,734 | 869 | 1,990 | 2,315 | 52 |
| Patagonia · 1 campaign | ||||||||
 Patagonia's trekking season opens in November KJ-1047 · Starts September 26 | Scheduled | 3,000 | 0 | 0 | 0 | 0 | 0 | 0 |
| Norway · 1 campaign | ||||||||
 Northern lights in Norway: 2027 dates now open KJ-1048 · Live September 1 · 18 days | Completed | 2,500 | 2,500 | 649,997 | 869 | 1,631 | 2,029 | 42 |
| Total | 29,500 | 17,901 | 4,722,891 | 5,718 | 12,183 | 14,483 | 315 | |
Japan in autumn: 12 days from Tokyo to Kyoto
Active- Delivered
- 4,383 / 6,000
- Arrived
- 3,530
- Inquiries
- 78
Iceland's Ring Road, in groups of twelve
Active- Delivered
- 3,136 / 4,500
- Arrived
- 2,549
- Inquiries
- 54
Machu Picchu and the Sacred Valley, 10 days
Active- Delivered
- 2,269 / 4,000
- Arrived
- 1,841
- Inquiries
- 42
Morocco: Marrakech to the Sahara, 9 days
Paused- Delivered
- 1,365 / 3,000
- Arrived
- 1,106
- Inquiries
- 23
Vietnam north to south, 14 days
Active- Delivered
- 2,859 / 3,500
- Arrived
- 2,315
- Inquiries
- 52
Patagonia's trekking season opens in November
Scheduled- Delivered
- 0 / 3,000
- Arrived
- 0
- Inquiries
- 0
Northern lights in Norway: 2027 dates now open
Completed- Delivered
- 2,500 / 2,500
- Arrived
- 2,029
- Inquiries
- 42
Japan's cherry blossom season, spring 2027
Active- Delivered
- 1,389 / 3,000
- Arrived
- 1,113
- Inquiries
- 24
About these numbers
ClicksWhat the ad network counts, and what self-serve credit is drawn against. Refreshed through the day; the network’s own figures can run up to two and a half hours behind, so today fills in by the evening.
Visitors who arrivedClicks that became a page load our tracking saw. The gap is people who tap and leave before the page opens. You can check every visit in your own analytics.
InquiriesCounted on the page where the traveler takes the step — your form, or one we build. We report what happened; we never promise a number of inquiries.