Reports
Clicks, the visitors who arrived and the inquiries they sent, across your campaigns.
Clicks
4,383
of 6,000 target
Visitors who arrived
3,530
81% of clicks · counted by our tracking on the page
Inquiries
78
2.2% of visitors sent an inquiry
Device split
4,383 clicks- Mobile and tablet3,12371%
- Desktop1,26029%
0.41% of 1,078,475 ad views were clicked.
Daily performance
Average a day
203
Where your inquiries came from
by the audience that found themEvery inquiry is traced back through the visit and the click to the audience that found the traveler first. The rate is inquiries per visitor who arrived; the account average is 2.2%.
What they search for
The trips, places and dates they type into a search box
- Visitors
- 936
- Inquiries
- 24
- Rate
- 2.6%
Already in the market
Travelers researching, comparing and pricing where you are or what you sell right now
- Visitors
- 936
- Inquiries
- 22
- Rate
- 2.4%
What they read
The travel stories and destination guides around your ad
- Visitors
- 1,078
- Inquiries
- 17
- Rate
- 1.6%
Opening emails from brands like yours
People who open newsletters from your competitors
- Visitors
- 580
- Inquiries
- 14
- Rate
- 2.5%
| Audience | Visitors | Inquiries | Rate |
|---|---|---|---|
What they search for The trips, places and dates they type into a search box | 936 | 24 | 2.6% |
Already in the market Travelers researching, comparing and pricing where you are or what you sell right now | 936 | 22 | 2.4% |
What they read The travel stories and destination guides around your ad | 1,078 | 17 | 1.6% |
Opening emails from brands like yours People who open newsletters from your competitors | 580 | 14 | 2.5% |
A traveler matched by two audiences is credited to both in proportion; the totals add back to the 78 inquiries above. We never see names or email addresses.
Your pictures, best first
by click-throughClick-through is clicks per impression: what the picture and headline earn on the page. The account average is 0.41%. The inquiry rate beside it says whether the people a picture brought were the right ones.
Best click-throughJapan in autumn: 12 days from Tokyo to Kyoto
Japan
- Click-through
- 0.41%
- Clicks
- 4,383
- Inquiries
- 78 · 2.2%
Where they came from
4,383 clicksBy state, from the traveler’s own location. Hover a state or a row.
Top states
Campaign report and target summary
4,383 clicks| Campaign | Status | Target | Delivered | Views | Desktop | Mobile | Arrived | Inquiries |
|---|---|---|---|---|---|---|---|---|
| Japan · 1 campaign | ||||||||
 Japan in autumn: 12 days from Tokyo to Kyoto KJ-1042 · Live September 1 · 22 days | Active | 6,000 | 4,383 | 1,078,475 | 1,260 | 3,123 | 3,530 | 78 |
| Total | 6,000 | 4,383 | 1,078,475 | 1,260 | 3,123 | 3,530 | 78 | |
Japan in autumn: 12 days from Tokyo to Kyoto
Active- Delivered
- 4,383 / 6,000
- Arrived
- 3,530
- Inquiries
- 78
About these numbers
ClicksWhat the ad network counts, and what self-serve credit is drawn against. Refreshed through the day; the network’s own figures can run up to two and a half hours behind, so today fills in by the evening.
Visitors who arrivedClicks that became a page load our tracking saw. The gap is people who tap and leave before the page opens. You can check every visit in your own analytics.
InquiriesCounted on the page where the traveler takes the step — your form, or one we build. We report what happened; we never promise a number of inquiries.