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Reports

Clicks, the visitors who arrived and the inquiries they sent, across your campaigns.

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September 1–22, 2026month to date
Showing one campaign: Morocco: Marrakech to the Sahara, 9 days

Clicks

1,365

of 3,000 target

Visitors who arrived

1,106

81% of clicks · counted by our tracking on the page

Inquiries

23

2.1% of visitors sent an inquiry

Why a campaign may miss

0 clicks at risk
  • Morocco: Marrakech to the Sahara, 9 days

    Paused at your request while the brochure is updated. Not counted as at risk: you chose to stop it.

    1,635 on hold

Device split

1,365 clicks
  • Mobile and tablet92368%
  • Desktop44232%

0.36% of 382,359 ad views were clicked.

Daily performance

Where your inquiries came from

by the audience that found them

Every inquiry is traced back through the visit and the click to the audience that found the traveler first. The rate is inquiries per visitor who arrived; the account average is 2.1%.

  • Already in the market

    Travelers researching, comparing and pricing where you are or what you sell right now

    Visitors
    575
    Inquiries
    14
    Rate
    2.5%
  • What they read

    The travel stories and destination guides around your ad

    Visitors
    531
    Inquiries
    9
    Rate
    1.6%

A traveler matched by two audiences is credited to both in proportion; the totals add back to the 23 inquiries above. We never see names or email addresses.

Your pictures, best first

by click-through

Click-through is clicks per impression: what the picture and headline earn on the page. The account average is 0.36%. The inquiry rate beside it says whether the people a picture brought were the right ones.

  • Best click-through

    Morocco: Marrakech to the Sahara, 9 days

    Morocco

    Click-through
    0.36%
    Clicks
    1,365
    Inquiries
    23 · 2.1%

Where they came from

1,365 clicks

By state, from the traveler’s own location. Hover a state or a row.

Alaska: 3 clicksAlabama: 6 clicksArkansas: 3 clicksArizona: 35 clicksCalifornia: 199 clicksColorado: 41 clicksConnecticut: 17 clicksDistrict of Columbia: 9 clicksDelaware: 3 clicksFlorida: 109 clicksGeorgia: 36 clicksHawaii: 8 clicksIowa: 4 clicksIdaho: 4 clicksIllinois: 65 clicksIndiana: 10 clicksKansas: 5 clicksKentucky: 6 clicksLouisiana: 7 clicksMassachusetts: 57 clicksMaryland: 24 clicksMaine: 5 clicksMichigan: 27 clicksMinnesota: 23 clicksMissouri: 12 clicksMississippi: 3 clicksMontana: 4 clicksNorth Carolina: 38 clicksNorth Dakota: 1 clicksNebraska: 4 clicksNew Hampshire: 7 clicksNew Jersey: 51 clicksNew Mexico: 5 clicksNevada: 11 clicksNew York: 140 clicksOhio: 25 clicksOklahoma: 6 clicksOregon: 28 clicksPennsylvania: 46 clicksRhode Island: 4 clicksSouth Carolina: 11 clicksSouth Dakota: 2 clicksTennessee: 15 clicksTexas: 110 clicksUtah: 15 clicksVirginia: 39 clicksVermont: 2 clicksWashington: 60 clicksWisconsin: 14 clicksWest Virginia: 2 clicksWyoming: 1 clicks

Top states

Campaign report and target summary

1,365 clicks
  • Morocco: Marrakech to the Sahara, 9 days

    Paused
    Delivered
    1,365 / 3,000
    Arrived
    1,106
    Inquiries
    23

About these numbers

ClicksWhat the ad network counts, and what self-serve credit is drawn against. Refreshed through the day; the network’s own figures can run up to two and a half hours behind, so today fills in by the evening.

Visitors who arrivedClicks that became a page load our tracking saw. The gap is people who tap and leave before the page opens. You can check every visit in your own analytics.

InquiriesCounted on the page where the traveler takes the step — your form, or one we build. We report what happened; we never promise a number of inquiries.

Kestrel Journeys is a made-up brand. Every number in this demo is sample data.